Case Studies

BRANDS

Establishing a Brand Voice to Scale to 7 Figures

As a leading fashionable footwear brand for aching feet, Sootheez relied on email marketing to portray its brand identity. Lyceum Empire successfully elevated Sootheez’s campaigns and automations by capturing and enhancing their unique style, driving growth and scaling the business to seven figures

Services

Emaill, Customer retension, and SMS Marketing.

Platform

Shopify,Klaviyo and Yotpo

Challenge

It is essential to create brand-first campaigns with compelling, conversion -friendly elements. Doing so creates an emphasis on prioritizing the brand story over a trasnsactional experience. Soothez emails contained non-immersive discounting and product descriptions.

Approach

Enhance Email Design:

Developed visually appealing designs to improve click through rates and direct users to detailed product pages.

Promotion "Conveyor Belt":

Introduced a dynamic promotional section to encourage user interaction and enable scrollability.

Customer Reviews:

Updated the email template to highlighttop reviews, and incorperate branding for enhanced trust and engagement.

Quick Purchase:

Included prominent add-to-cart buttons within the emails to facilitate quick purchases.

Interactive Content:

Added animated elements to showcase the products in use, creating an immersive experience for recipients.

Transforming Email Marketing for LPF

As a leading fitness eCommerce brand, LPF partnered with Lyceum Empire to transform their email marketing strategies. Through expert automation and campaign management using Klaviyo, Lyceum Empire helped LPF achieve $3,000,000 in revenue.

Services

Email, SMS, and Push notification marketing

Platform

Shopify, Klaviyo, Attentive, Push Owl

Challenge

Creating brand-first email campaigns with compelling, conversion-friendly elements was essential. LPF’s emails needed to emphasize the brand story over a purely transactional experience.

Approach

Enhance Email Design:

Developed visually appealing designs to improve click-through rates and direct users to detailed product pages.

Dynamic Promotions

Introduced a dynamic promotional section to boost user interaction and enhance scrollability.

Customer Engagement

Updated the email template to highlighttop reviews, and incorperate branding for enhanced trust and engagement.

Quick Purchase:

Included prominent add-to-cart buttons within the emails to facilitate quick purchases.

Interactive Content:

Added animated elements to showcase the products in use, creating an immersive experience for recipients.

Driving $5,000,000 in Sales for USE: A Klaviyo Success Story

USE, an ecommerce outdoor brand catering to gun enthusiasts and outdoor lovers, partnered with us to enhance their email marketing strategy. Leveraging Klaviyo, we implemented a strategic sequence that contributed to generating over $5,000,000 in sales.

Services

Email Marketing and Customer retention

Platform

Klaviyo

Challenge

Crafting targeted email sequences to engage gun enthusiasts and outdoor lovers, prioritizing brand storytelling and product relevance.

Approach

Strategic Sequence Setup:

Implemented a tailored email sequence in Klaviyo to target USE’s audience effectively.

Engagement Optimization

Crafted compelling content to drive engagement and conversions among outdoor gear enthusiasts.

Brand Storytelling:

Prioritized brand storytelling to create an immersive experience for recipients aligned with USE’s brand identity.

Product Relevance:

Ensured product recommendations and promotions were relevant and appealing to gun enthusiasts and outdoor lovers.

Performance Tracking:

Monitored email performance metrics to optimize the sequence for maximum effectiveness and ROI.

Revolutionizing Email and SMS Marketing for Soothease

As a leading head and neck massager brand, Soothease entrusted Lyceum Empire with revolutionizing their email and SMS marketing strategies. Lyceum Empire’s expert touch in automations and campaigns played a pivotal role in scaling Soothease’s business to seven figures.

Services

Email and SMS marketing

Platform

Shopify, Klaviyo, and Yotpo

Challenge

Crafting immersive email campaigns with compelling, conversion-friendly elements was paramount. Soothease sought to prioritize brand storytelling over a purely transactional experience.

Approach

Enhance Email Design:

Visually captivating designs improved click-through rates and guided users to detailed product pages.

Dynamic Promotions:

Introduced a dynamic promotional section to boost user interaction and enhance scrollability.

Customer Engagement:

Updated email templates highlighted top reviews and incorporated branding for enhanced trust and engagement.

Quick Purchase:

Prominent add-to-cart buttons facilitated quick purchases within the email.

Interactive Content:

Animated elements showcased the products in use, creating an immersive experience for recipients.

Empowering Wivio's E-commerce Growth with Klaviyo

As a leading e-commerce brand in the Netherlands, Wivio sought a comprehensive setup in Klaviyo to maximize their marketing potential. We stepped in to assist them in setting up their Klaviyo account and crafting a robust campaign strategy, leveraging their Shopify platform for seamless integration.

Services

Email Marketing

Platform

Shopify, Klaviyo

Challenge

 Wivio needed a full and complete setup in Klaviyo to harness its powerful features and drive their e-commerce growth. The challenge was to integrate Klaviyo seamlessly with their Shopify store and create a strategic campaign plan that resonated with their audience.

Approach

Klaviyo Setup:

We meticulously configured Wivio’s Klaviyo account to align with their business goals and objectives, ensuring a seamless integration with their Shopify platform.

Campaign Strategy:

Leveraging Klaviyo’s capabilities, we crafted a strategic campaign plan tailored to Wivio’s target audience, focusing on engagement, conversions, and customer retention.

Automations:

Implemented automated workflows to streamline communication with customers, from welcome series to post-purchase follow-ups.

Segmentation:

Utilized advanced segmentation techniques to target specific customer segments with personalized messaging, offers, and recommendations.

Analytics and Optimization:

Constantly monitored campaign performance, analyzed data, and optimized strategies to ensure maximum ROI and continuous improvement.

Transforming Spacetherapy's Dropshipping Success with Klaviyo

As a leading dropshipping brand, Spacetherapy sought a comprehensive setup in Klaviyo and SMS Bump to maximize their email and SMS marketing potential. Partnering with them, we seamlessly integrated Klaviyo and set up their SMS Bump account, leveraging Shopify as their platform. Within the first 45 days, our collaboration generated over $30,000 in revenue, showcasing the power of a well-executed email and SMS marketing strategy.

Services

Email, Customer retention, and SMS marketing

Platform

Shopify, SMSbump, Klaviyo

Challenge

Spacetherapy needed a full and complete setup in Klaviyo and SMS Bump to capitalize on their dropshipping success and boost revenue.

Approach

Klaviyo Integration:

Seamlessly integrated Klaviyo to enhance email marketing capabilities and customer engagement.

SMS Bump Setup:

Configured SMS Bump to complement email campaigns and drive additional revenue through SMS communication.

Revenue Growth:

Our efforts resulted in a significant revenue increase of over $30,000 within the initial 45 days of collaboration.

Platform Optimization:

Leveraged Shopify’s features to streamline marketing efforts and maximize ROI.

Revolutionizing Email and SMS Marketing for Stoneforge Jewelry

As a leading jewelry brand, Stoneforge recognized the importance of a robust email marketing strategy. Seeking a comprehensive setup in Klaviyo to harness the full potential of their campaigns, they turned to us for assistance. Our team not only executed a complete Klaviyo setup but also crafted a bespoke campaign strategy tailored to their brand.

Services

Email Marketing

Platform

Shopify, Klaviyo

Challenge

With a desire to enhance customer engagement and drive sales, Stoneforge needed a partner to transform their email marketing approach. Our task was to create immersive campaigns that highlighted their unique jewelry collections while prioritizing brand storytelling.

Approach

Comprehensive Klaviyo Setup:

We meticulously configured Stoneforge’s Klaviyo account, ensuring seamless integration with their Shopify platform for streamlined campaign management.

Tailored Campaign Strategy:

Our team developed a customized campaign strategy that resonated with Stoneforge’s brand identity, focusing on showcasing their exquisite jewelry and engaging customers effectively.

Dynamic Email Design:

Visually captivating email designs were crafted to improve click-through rates and drive traffic to specific product pages, enhancing the overall shopping experience.

Personalized Customer Engagement:

Utilizing Klaviyo’s segmentation capabilities, we personalized emails to target different customer segments, increasing relevancy and driving conversions.

Revenue Growth:

Our collaboration with Stoneforge resulted in generating over $400,000 in revenue within the first 12 months, showcasing the effectiveness of our email marketing strategies.

Maximizing Campaign Impact for PJBOLD

PJBOLD, a prominent CBD silicone mold ecommerce brand, entrusted Lyceum Empire with comprehensive campaign management in Klaviyo. Our expertise enabled us to create a robust campaign strategy, ensuring impactful monthly engagements.

Services

Full Email Marketing Service

Platform

Klaviyo

Challenge

Crafting effective campaign strategies to resonate with PJBOLD’s audience was essential. Prioritizing brand identity and engagement while driving conversions posed a significant challenge.

Approach

Strategic Campaign Planning:

Developed a comprehensive campaign strategy aligned with PJBOLD’s brand identity and marketing objectives.

Content Creation:

Crafted engaging and conversion-focused content to maximize audience interest and drive actions.

Segmentation and Targeting:

Leveraged Klaviyo’s capabilities to segment and target audiences effectively, ensuring personalized and relevant messaging.

Automation Workflows:

Set up automation workflows to streamline communication and nurture leads throughout the customer journey.

Performance Analysis:

Conducted regular performance analysis and optimization to enhance campaign effectiveness and ROI.

Empowering Daily Motivation with Neveralone.co

Neveralone.ca, a company dedicated to helping people battling depression, partnered with us to set up a sequence of daily motivations in Klaviyo. Our collaboration aimed to uplift and empower individuals on their journey towards mental wellness.

Services

Email marketing

Platform

Klaviyo

Challenge

Crafting daily motivation sequences that resonate deeply with individuals facing depression was crucial. Neveralone.co sought to provide consistent support and encouragement through email marketing.

Approach

Tailored Motivational Content:

Created personalized and uplifting daily motivations to inspire and empower recipients.

Timely Delivery

Set up automated sequences in Klaviyo to deliver daily motivations at the right time, ensuring consistent engagement.

User Engagement:

Designed interactive elements to encourage user interaction and feedback, fostering a sense of community and support.

Feedback Loop:

Implemented feedback mechanisms to gather insights and improve the relevance and effectiveness of the daily motivations.

Continuous Improvement:

Regularly reviewed and optimized the sequences based on performance metrics and user feedback to enhance impact.

Mastering Cold Email Marketing for African Collective

Services

Cold Email Service

African Collective needed expert consultations for cold email marketing and lead scraping. Lyceum Empire successfully provided the necessary guidance, leading to a successful collaboration. Here’s what they had to say:

Client Testimonial:

Lyceum Empire knows email marketing! We reached out to them to create an epic email marketing plan, and they brought loads of expertise and research to set our company up to win!

Lyceum Empire is professional, easy to work with, and has the persistence to reach goals that can be valuable to any organization.

I hope to work with Lyceum Empire again in the future.

Boosting Engagement with Strategic Automation for Testoman Nutrition

As a leading nutrition brand for men’s testosterone support, Testoman Nutrition needed a one-time automation setup in Klaviyo. Lyceum Empire stepped in to provide the expertise required to achieve this goal.

Services

Email Marketing

Platform

Klaviyo

Challenge

Testoman Nutrition needed a streamlined and effective email automation to enhance customer engagement and drive sales, focusing on their unique brand identity.

Approach

Automation Setup:

Designed and implemented a one-time email automation in Klaviyo tailored to Testoman Nutrition’s target audience.

Engaging Content:

Developed compelling email content to resonate with customers and promote Testoman Nutrition’s products.

Optimization:

Ensured the automation was optimized for maximum engagement and conversion rates.

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